How To Spend $100 On Marketing Your Music

It’s normal to put money into your band since you need to invest in it that helps pay the bills. You have already put money into their equipment and sound. You must also set aside money for marketing your work. If you don’t have any idea where to start, here is how to spend $100 a month on marketing your music.

1.     Facebook Advertising

An important facet of marketing is Facebook advertising. You need to know the way its current algorithm works. The posts that are not engaged with will not appear on your fans’ timelines. They get zero interactions even if you already have 15K fans following you. Most of your fans will not even see those posts. This is a little bit Facebook’s way of forcing brands to pay up to reach.

This is what Estil Furnishing is also doing. It is the best maker and top supplier of blinds in Singapore. So, they must promote their whole page for $5 to $10 a day for five days to ensure their drilling down their entire clients and customers. They target their clients’ interest such as stylish curtains, high-quality imported materials, affordable crafted blinds, and other soft furnishings.  They make it certain that important details are seen in their page information with a YouTube clip posted on their Facebook page.

2.     Google AdWords For Video

Another great way that you can invest a chunk of your marketing budget is using Google AdWords. You can create sponsored video ads on YouTube to direct people to follow your video, channel, or main website. It is super easy and efficient to walk through if you’re creating an ad. You can easily use it and customize it as well.

Estil Furnishing highly recommends PPC (pay-per-click) with a total of $5 to $10 for five days. You don’t have to worry much since you will only be charged when your ad is clicked. A huge benefit is you’re also given the chance to choose the amount you want to spend, that is, your $5 budget. You get easier to achieve up to 1,000 impressions daily.

3.     Website, Social Media, or EPK Cleanup

You can spend your remaining budget on a nice graphics set for your upcoming show. You can also hire a strategist to do rework on some of your bio or copy on your website. Estil Furnishing did this also to their website, social media, and/or EPK cleanup to see to it that the post or video about their high-quality blinds and curtains is in good wording and high quality.


This is a daunting task since no one wants to gamble on marketing when the outcome is unsure. There are labels and wealthier artists who dump thousands into their marketing. However, this is actually not only easier than you think but also cheaper. You can get the most bang for your buck and split up that cash if you want to. You just make sure that whatever you’re putting out there is clean and fresh since lots of people are going to see it.

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How To Set Up Instagram Profile For Your Music

Everybody loves pictures. And when Instagram came on the scene in 2010, many people were very excited. But Facebook and Twitter had no single idea what Instagram was in for. It is not enough to just post a photo and leave a caption. You need to know how to set up your Instagram profile for your music.

1.     Pick a Username for All Platforms

It is not necessary to make things complicated. You can pick a username that is easy and predictable. You make sure that all of your social media names are making sense with each other. You can come up with something more creative with the word “music” but don’t let go of your band’s name. It is not necessary to add numbers, any symbols, or underscores unless required.

2.     Get a Decent Profile Photo

Usually, the profile photos in Instagram are somewhat small. Even if you click on them to see clearly and zoom in, they are still small. So, the best way to get a decent profile photo is to use the one that is easy to see on a standard-size mobile phone. You can also use your band’s logo or group photo but must be clear and easy to see with difficulty.

3.     Leave an Impressionable Biography

If you want to leave a good impression on your biography, you should start writing now. This is not easy to do, but it is very important to make your band and you as a musician look professional to your visitors, who will soon be your fans. You just have to ensure that it is only up to 150 characters, which is almost the same length as a Twitter tweet. It is not obligatory to fill up the whole space either. If you will do this, the bloggers and media will also grab a sense of who you are and what is your music.

4.     Create a Website Link

It is frequently hard to explain what your band is doing or has done through a photo. A social media platform like Instagram limits your capacity to tell your avid followers. They only see the snapshots of your life but won’t get a wide range of ideas in what you just do for a living or who you are as a musician or your band is. So, it is essential to create a website link so that the people will find out more about you and your band. It is also a great way to enhance their appreciation of your recent photo posts in Instagram.


It is already proven now that posts with photos are giving much more feedback. So, create now your dream Instagram profile for your music as your music career moves forward. It will be a stunning experience to promote your music, sell them directly to your fans, and grow your fan base bigger.

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